EU AI LabelEU AI Label
WordPress pluginFind it on Shopify

Definitions

General-purpose AI system

AI system based on a GPAI model.

Art. 3(66)Art. 51

Definition

A general-purpose AI system is an AI system built on a general-purpose AI model, capable of serving a variety of purposes both for direct use and for integration into other systems. Most commercial image generators used in ecommerce are general-purpose AI systems, which is why their output can trigger Article 50 marking duties downstream.

Related terms

Related obligations

This page is a plain-language summary for orientation only. It is not legal advice — the binding text is Regulation (EU) 2024/1689.

Advising clients on the AI Act?

We work with agencies rolling out Article 50 transparency across client stores. Book a short call to talk through the setup.

Book a partnership call

Cookies on EU AI Label

We use strictly necessary cookies to run the site. With your consent we also use Google Analytics 4 and Microsoft Clarity to understand traffic and improve the product. Read more in our privacy policy.